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Multimedia Guide

What's trending in the world of Armenian culture

Photo credit: Norayr Kasper, "Residues of a Slogan." Fotoistanbul 2015.

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'PreGomesh'/'Lorva Gutanerg': The international hit that propelled Armo folk to new heights

'PreGomesh'/'Lorva Gutanerg': The international hit that propelled Armo folk to new heights You may have heard her 2012 mega hit, "PreGomesh," but did you know that it was based on a folk song?

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'Noubari Boye': Takes 'tall, dark, and handsome' to a new level

'Noubari Boye': Takes 'tall, dark, and handsome' to a new level "Noubari Boye" is a beautiful ballad in which the singer (a female) is describing her lover, named Noubar, and his physical features.

'Nino': The most upbeat breakup song

'Nino': The most upbeat breakup song This combination of unfiltered grief and immense happiness is a common feature of the Armenian folk genre.

'Msho Gorani': Longing for Mush

'Msho Gorani': Longing for Mush "Msho Gorani," meaning “Longing for Mush,” is a folk song from the gaghtakans—emigrants from Western to Eastern Armenia— of Mush. It depicts the burning grief and longing for their exiled lands.

'Doné Yar': A catchy, ‘fruity’ tune

'Doné Yar': A catchy, ‘fruity’ tune Gata Band is probably one of the coolest bands in Armenia right now, playing a key role in the evolution of the Armo-folk genre with songs such as Doné Yar.

'Ton Guka': An intoxicating synthesis of sounds

'Ton Guka': An intoxicating synthesis of sounds Looking for a sweet folk-jazzy tune that combines traditional instruments with Western brass and strings?

'Sareri Hovin Mernem': The timeless love ballad

'Sareri Hovin Mernem': The timeless love ballad If there were any misgivings about Armenian being a language of love and romance, this song should put those doubts to rest. "Sareri Hovin Mernem (Սարերի հովին մեռնեմ)" (“I’ll Die for the Wind of the Mountains”) is just one of those songs that can have you drop whatever you are doing to listen. Every. Single. Time.

'Kele Lao': Let’s go home

'Kele Lao': Let’s go home Hear the soothing voices of Zulal Folk Trio capture the essence of this beautiful folk tune.

'Qamin Zana': A cheeky folk tune for the ages

'Qamin Zana': A cheeky folk tune for the ages If pop vocals and ethno-jazz aren’t really your style, check out LA-based DJ Sammy Flash’s (Samvel Khachoyan) progressive remix of this beloved classic from the 1973 Soviet film, "Tghamardik" ("Gentlemen").

'Avlem Tapem Poshin': The perfect song to clean the house to

'Avlem Tapem Poshin': The perfect song to clean the house to "Avlem Tapem Poshin" (“I’ll sweep and discard the dust”) is perhaps the funniest and most salacious traditional Armenian song we have ever come across. What began as a folk standard has become one of the most popular rabiz songs—in fact, most covers are in the rabiz genre.

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